
What clients actually mean when they ask for AI.
A request for AI is a budget and an expectation, not a requirement. Behind almost every one there is a specific, boring, buildable job worth finding first.
Practical writing on automation delivery, APIs and the operational details that make systems reliable.
Showing notes tagged scoping.

A request for AI is a budget and an expectation, not a requirement. Behind almost every one there is a specific, boring, buildable job worth finding first.

Agencies that build automation are badly placed to advise against it, which is why the advice carries weight when it comes from them. Six clear signals.
A client wants a number by Friday for something you have never built. The cost is not in the build. It is in the unknowns behind it, and those are discoverable in an hour of questions.
Send us the requirement. We’ll tell you how we’d approach it, what it would require and whether it makes sense to build.
No pitch deck required. A rough description is enough.
Or write to [email protected]